The Minds Of Elikalona
Source of Happiness and Success
We love what we do and we do what we love.
Erick Martinez and Sharon Petrik-Guth are the heart and soul of ELIKALONA. With passion and focused know-how, as a team they create unique products that offer a completely new user journey.
Even the concept of raw material procurement is thought through down to the smallest detail. In cooperation with their incredible network and partners, they redefine standards of different industries and bring innovative products with a WOW! Effect into being. Let the minds of ELIKALONA blow your mind!
get to know
noho
From sketch to scale. From concept to presence. Every detail pushed, tested and refined.
WHAT’S ON YOUR MIND?
Your Project
Tell us your story and get ready to be innovated!
our new product
NOHO Configurator
A curated selection of materials is shown.
Our full collection includes 31 wood finishes and 245 textiles.
Upholstery
Wood
News of the month
New & Noteworthy
Inspiring thoughts and warmly recommended stories.
We’ll be at Salone del Mobile in Milan, walking the halls, talking design and creative ideas, visiting partners, catching up with friends, and meeting new people. We’re soaking in inspiration, but we’re also there to get down to business. If you’ll be around, let’s connect — share ideas, and make something happen together!
Elikalona is thrilled to announce that our co-founder, Erick Martinez, has won the esteemed DNA Paris Design Award for Product Design in the category Furniture & Lighting for his masterfully crafted seat. The seat is more than just a piece of furniture – it’s a testament to the craftsmanship and passion. With its slender lines and ergonomic appearance, the chair's
We are Erick Martinez and Sharon Petrik-Guth. Together, we founded the Praxotic Innovation Studio ELIKALONA in 2023, with the aim of making the world even more beautiful with innovative stories. We write stories about products and develop an easy, comfortable user journey in the process.
How things circulate is crucial ... because without a strong circulation, even the best system is unstable. That is why we pay attention to seamless cooperation between all stakeholders, from the idea in your head to the finished product in your hands.